Start Your Business

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For entrepreneurs and small business owners. Learn how innovative companies create actionable, relevant and sustainable business strategies. Discover models taught in business schools along with practical applications and strategies. Learn resources needed to craft a business strategy that attracts investors, lenders and customers, and supports a profitable small business model. Speaker(s): Michael Barbera, PhD Co-Sponsor(s): […]

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ABCs of Starting a Small Business on a Limited Budget

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Topic: Managing a Business It's easier than ever to start a business. In these challenging times everyone from the government to your local banker is trying to help you succeed. Learn the how-to's for starting a small business, combined with-- Winning strategies used by low cost start-ups. Speaker(s): Mike Collins, MBA Co-Sponsor(s): The Perfect Workday […]

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Create a Winning Business Plan

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Topic: Start-up Assistance Learn to turn your small business ideas into a solid plan for financing and long-term success. Learn how marketing, operations, and finance are interrelated. Discover how a business plan is used by potential lenders, the dos and don’ts, and steps for making the process easy. Speaker(s): Michael Barbera, PhD Co-Sponsor(s): Clicksuasion Labs […]

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Finding Your Customer & Creating a Marketing Plan

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Topic: Managing a Business Just because you have an idea doesn't mean anyone will buy it. You must clearly describe your customer and create a plan to reach them. Learn how to clearly describe your customer and create a plan to reach them. Learn how many customers are in your market area. Discover five steps […]

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Finance Your Business

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Topic: Start-up Assistance For small business start-ups and owners challenged by financing. Learn how to attract investors or get a loan and what information is needed. Determine how your business will pay back a loan. Explore the advantages and disadvantages of different types of funding sources and how to choose the right one. Speaker(s): Roxanne […]

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Dynamite Marketing for Small Business

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Topic: Managing a Business Successful business owners know that marketing is the most important part of any business. Even in today's challenging marketplace, it has never been as easy or economical to do effective, profitable marketing. Learn 35 ways to grab new customers in a tight economy. Discover how to choose effective social media. Learn […]

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Financing Your Small Business

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Topic: Managing a Business For small business start-ups and owners challenged by financing. Also for businesses needing guidance during the pandemic. Learn how to attract investors or get a loan and what information is needed. Determine how your business will pay back a loan. Explore the advantages and disadvantages of different types of funding sources […]

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Intro to Marketing

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Topic: Start-up Assistance Get an overview of small business marketing principles and applications. Identify how consumers think, act and engage. Develop a focused and effective plan to help comprehend strategic marketing, the marketing mix, and consumer behavior. Understand the concept and framework of a marketing strategy. Discover actionable, relevant, and sustainable marketing tactics to attract […]

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Create Your Business Plan

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Topic: Managing a Business Learn to turn your small business ideas into a solid plan for financing and long-term success. Learn simple easy-to-follow steps for creating a business plan that fits your business. Which sections of the plan must be done in specific ways? What do bankers focus on? Speaker(s): Mike Collins, MBA Co-Sponsor(s): The […]

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Developing Your Logo

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Topic: Marketing and Sales Create the visual anchor of your Brand and develop the basis for a new logo. Don’t fret over lack of drawing skills or non-existent graphic ability. Join this creative exercise to uncover the name, images and visual cues that best represent the business you desire to communicate. Discover your brand identity […]

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*We reserve the right to publish events on an individual basis. All events must be business related, non-sales with a focus on educating and benefiting the business community.